How To Create A Giving Tuesday Strategy For Your Non Profit
giving-tuesday

Giving Tuesday will take place on Tuesday November 29, 2016. The holiday is to non profits what Black Friday is to Retailers, Small Business Saturday is to mom and pop businesses and what Cyber Monday is to online retailers. $117 million was raised in 2015.

Here are some ways you can take your campaign to the next level.

  1. Get the toolkit on GivingTuesday.org – The toolkit includes social media plan, sample press release and much more. You can also register your organization on this site.
  2. PayPal Giving Fund partnered with GoFundMe to launch a contest where your non profit can win $10,000. Challenge your supporters to #GoBeyondGiving for a chance to win your organization $10,000. Apply here.  gofundme_holiday_contest_official
  3.  Add the Facebook Donation feature to your Facebook page. See the steps below.

Creating A Fundraiser Campaign On Facebook

Step 1: Go to your organization’s Facebook page and apply to accept donations via Facebook. Learn more: https://nonprofits.fb.com/raise-funds/

Step 2: Go to your personal Facebook page and create a Fundraiser campaign. Create a campaign for Giving Tuesday with a specific cause. See the screenshot below.

Step 3: Share your personal fundraiser campaign with all your friends, family, colleagues, board members and donors.

Check out our presentation on Slideshare for more ideas.

 

 

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By: Alex   -  In: Blog   -  53   Comments

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