By: Alex   -  In: Blog,Holiday Marketing   -  853   Comments

Happy Halloween! Halloween is a big marketing machine for companies like Party City, Spirit Halloween, Walmart, Target and others. In general holidays have a huge economic boost to the US economy. Halloween is at the top of that list at number 5. Over 157 million Americans will celebrate Halloween and spend over $7 billion dollars. See the National Retail Federation site for current stats.

  1. Christmas
  2. Mother’s Day/Father’s Day
  3. Valentine’s Day
  4. Easter
  5. Halloween

Here are the numbers from the previous years.

Year Americans Celebrating Total Spending
2015 157 million $6.9 billion
2014 162 million $7.4 billion
2013 158 million $6.9 billion
2012 170 million $8.0 billion

Check out this infographic from




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